At Direct Optical, we pride ourselves on great prices everyday, without the song and dance. At our 8,000 square foot superstore,
you’ll find great-looking frames that you can actually afford. Choose
from a wide variety of over 5,000 designer frames like Armani,
Polo, DKNY, Prada, Versace, Calvin Klein, Gucci, Nicole Farhi, Pink Cadillac, Fredéric Beausoleil, bebe, BCBG MaxAzria and
hundreds more. We also carry popular brands such as Ray-Ban,
Burberry and Dolce & Gabbana. And we promise – you’ll
look great in your new glasses!
“We promise you the best lab work in
metro Detroit and guarantee your glasses
will be right the FIRST time because
we OWN the lab!” – Dennis Chaiken
President, Direct Optical
